SUNMTECH

In the fast-paced world of digital marketing, India has emerged as a powerhouse, setting new benchmarks and reshaping the landscape. As we step into 2024, the growth trajectory of digital marketing in India is nothing short of phenomenal. But what is about this growth? How does it change businesses and consumers’ lives step by step?    The Making of a Digital Revolution.   The rise in technology, growing number of internet users, and change in consumer behaviour have paved the way for digital India to run on advanced technology. India with over 800 million internet users is now among the largest internet markets in the world. Some of the major reasons that have led to this change include increased access to smartphones, cheap data charges, and encouragement by the government to go digital. In 2024, digital marketing in India is not just about being online; it’s about leveraging technology to create personalized, creative, unique, and impactful experiences for consumers. From